
Take Your Brand Sky High
Fractional Chief Marketing Officer and digital marketing strategy guided by an advisor-led approach to growth
Brand strategy and positioning
Measuring and analyzing KPIs
Testing and optimizing customer acquisition channels
Managing traditional and performance marketing
Email and SMS automation and segmentation
Strategizing organic social media (especially TikTok)
Working with influencers
Consumer insights
Customer service best practices
Agency sourcing and on-going management
Optimizing team structure including hiring
Budgeting and forecasting